Why Ubisoft is Positive About Microsoft's Acquisition of Activision

Why Ubisoft is Positive About Microsoft’s Acquisition of Activision

Blizzard

Ubisoft, one of the world’s leading video game publishers, has expressed a positive outlook on Microsoft’s recent acquisition of Activision Blizzard. The $7.5 billion deal, which was announced in September 2020, will see Microsoft take control of some of the biggest franchises in gaming, including Call of Duty, World of Warcraft, and Overwatch.

Ubisoft’s CEO Yves Guillemot has said that the acquisition is “good news” for the industry, as it will create a more competitive market. He believes that the deal will help to drive innovation and create more opportunities for developers. He also believes that the acquisition will help to create a more level playing field for smaller developers, as Microsoft’s resources and influence will help to create a more diverse gaming landscape.

Ubisoft also believes that the acquisition will benefit gamers, as it will give them access to more content. Microsoft’s vast library of games and services will give gamers more choice and variety when it comes to their gaming experience. Furthermore, Ubisoft believes that the acquisition will help to create a more unified gaming ecosystem, as Microsoft’s Xbox Live service will be integrated with Activision Blizzard’s Battle.net platform. This will give gamers access to a larger pool of players and make it easier to find opponents for online play.

Finally, Ubisoft believes that the acquisition will help to create a more vibrant gaming industry. Microsoft’s resources and influence will help to drive innovation and create more opportunities for developers. This will help to create a healthier gaming industry, as more developers will be able to bring their ideas to life and create new experiences for gamers.

Overall, Ubisoft is positive about Microsoft’s acquisition of Activision Blizzard. The deal will create a more competitive market, give gamers more choice and variety, and help to create a healthier gaming industry. It remains to be seen how the acquisition will affect the industry in the long-term, but for now, Ubisoft is optimistic about the potential benefits that it could bring.